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Brett Nation Music Inc.

Artists, For Change.

One of the most involving, complex, intricate and engaging experiences of my entire professional carrer. With a simple premise, the BrettNation Music platform, aligned with a major international Charity (War Child) was mandated to promote and sell music downloads, with a portion of the proceeds being donated back to the charity. Well ahead of its time, this is a commonplace practice today. Make no mistake, BrettNation was one of the first.

My engagement was very involved, acting as both Creative and Art Director, as well as managing all Media and Artist Relations. The business is currently being re-tooled and is expected to re-launch under a subscription model within the next 4 to 6 months.

Role
Art and Creative Direction, Graphic Design, Web Design and Development, Media Strategy, Integrated Media Management, Artist Management, Production, Photography, Copywriting, Print Advertising and Fulfillment, Digital Advertising (Google AdWords)
Client
BrettNation Music Inc., Toronto
www.brettnation.com